October 2024 | Lab Grown Magazine

October 2024 | The Lab Grown Diamond Resource Book 14 Mailed to 24,000 Jewelers Monthly - To advertise call (888) 832-1109 | October 2024 15 DISCLAIMER: Lab Grown Magazine assumes no responsibility for content, articles, or advertisement in publication. All rights reserved. Reproduction in whole or in part in any form without prior written permission of the publisher is prohibited. The publisher reserves the right to edit all articles for clarity space and editorial sensitivities. Publisher Zev Oster Manager David Oster Features Writer Dan Scott Graphics / Production Kim Kennelly LabGrownAds@gmail.com Advertising & Sales LabGrownMagazine@gmail.com Circulation 24,000 Magazines Printed &Mailed Monthly Distributed at Show Bins PO Box 683 Pomona, NY 10970 T: 888-832-1109 F: 212-257-7056 www.LabGrownMagazine.com Find us on A division of Zev JIS Fall and JA NY’s LGD Power Play + the “Absorption Attendee” While every proven trade event within our industry (hosted on North American soil) spotlights priorities requited by large-scale channel spon- sors, we’d be hard presses to find over two legacy shows supporting a broad enough reach without the cringe of excessive redundancy. There, the only surface-level point of difference breed feuding competitive price wars. JIS offers controlled and collaborative canvasing with self-created/ap- proved discovery meetings right to reorder sessions. Dominating the active sales show floor at JIS Fall, in-person talks often springboard into winning vendor/store buyer/designer newfound development. JA NY maintains their own more intimate style of brand offering a concentration of high-end buyers from the show’s hosting state of New York and neighboring states and regions. Both forms of niche geographical connectivity ignites conver- sations and that kind of talk that walks its way to writing orders. Actually, wiring orders (and often adjusting them post show) is for the JCK and Cou- ture’s of the world. With these shows, we’re talking cash and carry. Not only immediately satisfying but also a must for buyers needing inventory imme- diately. When reflected upon, we create a systematic buying vortex for first timers to seasoned fixtures in JIS Fall exhibitions and guests. Labgrown Magazine and Diamond Pulse stand proud in our long-term dual publication partnerships. JIS shows popular on-site bonus distribution of our publications delivered with our dual diamond advertorial, display ads (often with specific show details) and eye brow raising editorial partner with JIS Fall buyer cash and carry convenience. Honored as one of top fifty trade shows with celebrated high growth in 2022, JIS is positioned under the RX corporate umbrella to outdo them- selves in the fall of 2024. JIS Fall is your real-time forecast to heighten you Q4 sales, yet doing so via an at-show buying agenda. “It’s the most magical time of the year,” noted one JIS veteran, who instead of breaking into song, spoke of breaking the rules… “It’s like having a personal ‘cheat sheet’ to know what to get and what to stay away from. We’ve sold through two of the biggest shopping holidays leading up to end of year purchasing… that’s perfect!” Hosted in sunny Miami, over 600 exhibitors are showcased. Within these vetted merchandisers and designers created from popular categories, 2024 will prove to be another milestone for the LGD sector. The buyer benefits of finding what you wanted (and leaving with appealing merchandise you may not know you needed) is flattered by a streamlined JIS show schedule; motivational meetings of the minds. Miami’s allure of balmy beachside visually sweetens a stunning set of sunrises and sunsets. We often forget two underlining and expected JIS “icing elements” that make each slice of your sales cake deliciously satisfying. Have you ever tried cake without icing? That optic is simply unappealing. The same is true of thick sugar layers disguising an unsubstantiated remnant of stale cake. JIS Fall is “sizzle and steak,” a balance needed for Q4 buys. Consider taking one more teammember to JIS Fall and JA NY this year. That individual’s position could be “absorption” followed by a group team din- ner conversation of findings; the freedom to attend desired presentations and walk the showwhile maintaining a close range to your exhibiting group is special. A key asset to real-time data mining and corporate networking should be part of your show plans. This, while having an “on call” qualified sales assistant close by when your scheduled appointments shift to people standing in line awaiting their spontaneous sales turn. The second perk is based on ESG developments. Knowing the latest ESG law and data will help you sell more. Answering customer questions hon- estly and with current info is key. Both shows offer educational programs that will provide this information. May I suggest you find a way to partake in the array of jewelry educational think tanks fueled by the excitement and newfound profitability from JIS ad JA NY this fall? sales@signova.com +1 (929) 429-4411 31 West 47th Street, Suite 602A, New York, NY 10036 SIGNOVA www.signova.com s e n o t S d e fi i t r e C Ma t c h i n g P a i r s Exclusive Collection of Engagement, Bridal & Everyday Jewelry ENGAGEMENT RINGS STUDS TENNIS BRACELETS ETERNITY BANDS BOOTH NO 878 LAB-GROWN DIAMONDS Weight: 0.50 to 5 Carats Plus | Color D to H | Clarity VVS-VS Certified & Non Cerified Lab Diamonds LIGHTWEIGHT & STURDY TENNIS BRACELETS $599 $999 $1299 $1799 $1999 $2499 $2799 $3599 3CT 5CT 7CT 9CT 10CT 12CT 15CT 18CT LIMITED OFFER FIND YOUR FINESSE