February 2022 | Lab Grown Magazine

February 2022 | The Lab Grown Diamond Resource Book 26 To advertise call (888) 832-1109 | February 2022 27 Q: Your current business model for Oui caters to con- sumers directly. Do you have plans to sell through retail jewelers also? A: Presently, the only retail jeweler we use is our Melrose Avenue showroom here in LA. Oui is able to offer exquisite fine bridal jewelry with a two-week return policy, even with highly personalized designs including complimentary engraving and a lifetime warranty. Offering these designs online and connect- ing directly with consumers allows us this luxury. Q: Oui offers bridal jewelry. Do you offer more than engagement rings and wedding bands? A: Yes, we now offer classic diamond accessories such as solitaire pendants and stud earrings for the bride, her family and her bridesmaids, all with GIA reports. You’ll find more information about Oui at https://oui.jeandousset.com/ blog In next month’s issue, we’ll address how and why consumers are safe- guarding the value of their LGD purchases through Jewelers Mutual or their homeowners/renters policy. We’ll also see what the International Grown Diamond Associa- tion (IGDA) and the Lab Grown Diamond Council (LGDC) are doing to educate the industry and con- sumers, and, by contrast, see what the Natural Dia- mond Council (NDC) and its members are doing to support mined diamond value. ◊ Attending to personalization, Dousset maintains his popular “Design Your Dream Ring” online software as a key draw to his Oui engagement line. Photo: Oui Dan Scott is a brand architect and founder of Luxe Li- censing, a New York City/metro marketing and production agency with past and current clients including Harry Winston, Gucci, Crevoshay, Viacom, Pirelli and newly launched brands. Dan welcomes conversation and may be reached through www.LuxeLicensing.com, dans@luxeli- censing.com or +1 201 294 3697. www.gemlogisusa.com cs@gemlogisusa.com 1-800-833-1090 *Not yetASSURE tested formountedStones naturaldiamonds.com/assure Call, Email or Visit for more Infomation $999.00 ONLY Natural Can you tell which is... or The Gemlogis BELIZE All–in–One Tester Can! Test Loose & Mounted Stones Gemlogis USA The new phase of INSTRUMENTATION GEMOLOGICAL Lab-Grown?